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InsightCard 7 of 21

10% Weekly Growth

Growing 10% per week turns 100 users into 14,000 users in a year.

Explanation

This specific growth rate illustrates the power of compounding in startups. It sounds modest week-to-week but creates exponential results. If you can achieve 10% weekly growth consistently, you'll outpace almost every competitor and become venture-backable. The key is consistency—one explosive month followed by stagnation won't work.

Real-World Example

100 users growing 10% weekly: Week 2: 110, Week 4: 121, Week 10: 236, Week 20: 609, Week 30: 1,570, Week 52: 14,241 users. This is how Facebook grew from Harvard dorm to global platform. PayPal grew this fast by focusing obsessively on daily/weekly active user metrics.

How to Apply

Pick one growth metric (users, revenue, engagement). Track it weekly, not monthly. If below 10%, diagnose why: acquisition problem, retention problem, or engagement problem. Focus all effort on fixing the biggest constraint. Remember: 10% weekly = roughly 300% annually. Even 5% weekly = 1,300% annually. Compound growth beats everything.

Related Topics

growthmetricscompound

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