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Rapid Ideation

Generate as many ideas as possible in a short, time-boxed session.

Explanation

Rapid ideation prioritizes speed and quantity over quality, pushing participants to write down every idea that comes to mind without self-editing. The time pressure prevents overthinking and allows subconscious ideas to surface. This technique is particularly effective for breaking through mental blocks and generating raw material that can be refined later.

Real-World Example

Improving user onboarding—10 minutes, write everything: Welcome email, tutorial videos, progress bars, gamification, personal assistant, skip options, examples, templates, guided tours, chatbot help, community forums, success stories, FAQ, quick wins, social proof, mobile-first design, etc. 47 ideas generated—several gems in the mix.

How to Apply

Set strict time limit: 5-15 minutes maximum. Use sticky notes or digital equivalent—one idea per note. Write continuously, don't stop to evaluate. Capture even half-formed thoughts. Set quantity goal: aim for 20-50 ideas minimum. Review afterward and group similar ideas. Often the best ideas come in the final push when obvious ones are exhausted.

Related Topics

speedquantityflow

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