Future Press Release
Write a press release announcing your successful solution to inspire ideas.
Explanation
The Future Press Release technique involves writing a mock press release from the perspective of having already successfully solved your challenge. This approach forces you to think about desired outcomes, benefits, and impact rather than getting stuck in current constraints. It's particularly effective for long-term strategic challenges where the solution space is unclear.
Real-World Example
'Company X Revolutionizes Remote Team Collaboration with AI-Powered Empathy Engine.' Article describes solution that reads team emotions, suggests optimal meeting times, automatically adjusts communication styles. Writing the press release reveals needed features: emotion detection, scheduling optimization, adaptive interfaces. Solution direction emerges from imagined success story.
How to Apply
Imagine it's 2-3 years from now and you've successfully solved the problem. Write compelling press release announcing your success. Include: What was achieved? How does it benefit people? What makes it innovative? What's the impact? Use press release insights to work backward to solution requirements. Often reveals solution approaches that forward-thinking misses.